The video visibility Intensive: script, film & walk out with your first video
You've been thinking about creating video content for months.
You know it could help you attract clients, build credibility, and increase your visibility. But like many freelancers and independent professionals, you've either overthought the process, worried about being on camera, or simply never found the time to start.
This intensive, hands-on workshop is designed to change that.
By the end of the day, you'll have scripted and filmed your first client-attracting video, gained practical feedback, and walked away with a repeatable framework you can use again and again.
9th of July
10.00am-16.30pm
City of London - In-person event
IPSE member early-bird £30
Non-member £58.80
Many freelancers and independent professionals know video could help them attract clients, build credibility, and stay visible. The challenge is actually getting started.
Questions about what to say, how to film, what equipment to use, and whether anyone will watch often stop people before they even begin.
This intensive workshop is designed to remove those barriers.
Led by Jeremy Mason, former BBC, ITV and Netflix producer and founder of The Content Creation Coach, you'll spend the day learning a simple framework for creating client-attracting video content before scripting and filming your own video with expert guidance and feedback.
This isn't a day of theory or marketing jargon. It's a practical, hands-on workshop designed to help you leave with a filmed video, a repeatable process, and the confidence to keep creating content long after the event.
What Will Be Covered
Morning Session: Script & Strategy
- A practical introduction to the 3-Video Client Engine™ framework
- Understanding the role of the Problem Video in attracting potential clients
- How to identify the challenges your audience is already searching for solutions to
- Live group script development using Jeremy's Hook-Reveal framework
- Guided script writing using a proven template
- Peer review and refinement exercises
Afternoon Session: Film & Create
- The Five Recording Rules covering framing, lighting, audio, background and delivery
- Live setup checks and troubleshooting
- Recording your Problem Video with real-time feedback
- Building confidence on camera
- A practical editing walkthrough using Descript
- Preparing your content for LinkedIn and professional platforms
What You'll Leave With
By the end of the workshop, you'll have:
- A recorded Problem Video ready to edit and publish
- A proven script framework you can use for future content
- A practical process for creating videos consistently
- Greater confidence speaking on camera
- A clearer understanding of how video can support your business development
You'll also know:
- How to structure future videos without starting from scratch
- How to avoid common mistakes that stop professionals creating content
- How to create visibility even when you're busy delivering client work
- How to use a simple, repeatable system rather than relying on inspiration
Why Attend?
By the end of the workshop, you'll have a recorded Problem Video ready to edit, a proven script framework you can reuse, and the confidence to create future videos without overthinking the process.
This workshop is designed for freelancers, consultants, contractors, and independent professionals who know video could help grow their business but haven't yet taken the first step.
Please note that this is a practical, hands-on workshop focused on creating and filming your first Problem Video. It is not a full video marketing programme, and participants will edit and publish their videos after the event.
Places are strictly limited to 20 attendees to ensure everyone receives individual feedback and support.
Booking Instructions
To register for this workshop, click the book button below and sign in to your IPSE account.
If you do not yet have an IPSE account, you will be prompted to create one during the booking process.
As places are limited to 20 attendees, early booking is recommended.
