Welcome to the IPSE Resource Library
IPSE provides guides, tips, tools and templates for you to use to help run, manage and protect your business. We add to these daily and update them on a regular basis.
To search the library, just enter the key words below or, alternatively you can use the filters on the right to select specific information types and topics.
- 13 matching results
- Marketing and Branding
IPSE guide to setting rates
Many clients expect freelancers to have a fixed daily or hourly rate, but this isn’t the only option. There are lots of ways to design a list of tariffs for your services. This guide will help you prepare a convincing answer.
- Advice
- Running your business
- Marketing and Branding
- 26 Jan 2023
Webinar - The Definitive Guide to Winning Work & Personal Branding for Independent Professionals
Join us for an action packed live webinar all about developing ‘brand you’ and a winning-work strategy to make 2020 your best year yet.
- Video
- Winning work
- Marketing and Branding
- 21 Jan 2020
Webinar - Are you ready to make a great impression on social media
Join Luan Wise for a webinar on social media profile checklists to ensure your LinkedIn, Instagram, Facebook Page and Twitter accounts are all in shape for doing business in 2020.
- Video
- Marketing and Branding
- 13 Jan 2020
Webinar - Social Media, a year in review
Luan Wise explores the key changes in social media throughout 2019
- Video
- Marketing and Branding
- 9 Dec 2019
Webinar - Stories for Social Media
Luan Wise looks at the rise of the stories feature on social media and what it means for your business
- Video
- Starting out
- Running your business
- Marketing and Branding
- 11 Nov 2019
Flower power and the way to a blooming business
Paper flower entrepreneur Clare Davies talks marketing and making it on your own including how to charge clients, managing cash flow and top tips for freelancers.
- Video interview
- Marketing and Branding
- 17 Dec 2018
Webinar - The most common social media fears and how to overcome them
A webinar recording where social media expert Luan Wise talks about the most common social media fears that people tend to have and how to overcome them.
- Video
- Marketing and Branding
- 13 Mar 2018
'Marketing Yourself' Information Guide
Marketing strategies to help your business get found by clients and customers
- Tools and Templates
- Marketing and Branding
- 31 Aug 2017