Upcoming Events

How to drive innovation in your business

  • Training

Date and time: 17 March , 10.00am-3.00pm.

Registration: Registration and payment is required to attend this course. Register here

IPSE members are entitled to a 21% discount, please login or become a member to access the discount code.


If you have any questions about this event, or how to register, please contact [email protected].

Course information

Innovation is your most important driver of growth. Your business needs to innovate in order to survive, especially in the post-pandemic world. 

Today, if you stand still, you’re going backwards.

Yet the truth is most companies are not great at bringing innovative products to market. The failure rate is shockingly high.

According to research, 72% of new products or services miss their revenue and profit goals -- or fail entirely. Most companies embark on the long and costly journey of product development hoping they'll make money but not knowing if they will.

But it doesn’t have to be this way…

By learning the science of innovation and drawing on lessons from thousands of real-world case studies, your business can become more creative, more innovative and more successful. And this new practical workshop will teach you and your team how.

This new Business Creativity and Innovation workshop presents a practical approach that can be adopted in any business. By applying evidence-based theories, you’ll see your innovation strengths and weakness in a new light. This means you’ll be able to implement simple and tried-and-tested methods to design a straightforward innovation improvement plan.

Delegate testimonials

“The training was SO excellent! Thank you so much. So well thought through and accessible. Really impressed!” - Sophie CameronGarden Tastic Ltd

“Excellent delivery. What a brilliant initiative with top quality advice! Thank you.” - David AndersonIntelligent Valve Monitoring

“The online seminars with Andrew have been fantastic! Really informative with great takeaway advice and tips. Online seminars like this are something new to me yet the engagement was great with Andrew and the other participants. Would highly recommend!” - Shelley Audis-Ridell, Oscars Pet Foods

Course program

  • The uncertain world of business
  • The business imperative of Innovation
  • Winners and Losers – competing with current and new competitors
  • The Psychology of idea generation
  • Thinking big to understand your problem
  • Putting the Customer at the centre of attention
  • Assessing the marketplace today and predicting the trends of tomorrow
  • Creating a culture of innovation
  • Prototype, fail fast and refine
  • Take your ideas to market
  • Action Plans

Key benefits

  • How to develop your creative processes and frameworks
  • What an innovative organisation looks like
  • How to lead innovation in your business


This workshop is suitable for those in senior and middle-level leadership, managerial and supervisory positions. The workshop is ideal for those who have direct responsibility or involvement with design, innovation, production, operations, sales and customer care.

Delivery method

This half-day training will be delivered as live webinar sessions spread over x4 one-hour sessions per day. These sessions will be delivered via the Zoom meeting software platform with extra resources made available on a separate learning management platform. 

Course material

All delegates receive the slides, workbooks and other supporting material.


10.00 – 15.00 – with ‘virtual breaks’.

Your online tutor

Your online training sessions will be run by an experienced Google Academy Tutor: Andrew Lloyd Gordon.

Andrew Lloyd Gordon is a Business Psychologist, Consultant, Speaker and Google Academy Trainer. Andrew has learned more from his mistakes in business than his successes (he's had his fair share of both) and now speaks regularly at conferences and events across the UK and Europe.

Andrew is also a guest lecturer at several universities and business schools including Cambridge, Warwick, Aston and Lancaster and hates writing in the third person...